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Why Sellers Choose Shelly Reed
Welcome > For Sellers > Why Sellers Choose Shelly Reed ...

Get the Straight Facts About What Can Make or Break the Sale of Your Home. Choose a Top Real Estate Agent. 

Selling your home is one of the most important decisions you will make in your life. How much is it REALLY worth? How long will it take to sell? How do you handle buyers making undesirable offers? 

As a top Clearlake, Lake County and Kelseyville area real estate agent with years of experience and a proven track record, it is my job to guide you through this complicated process, from beginning to end. I want you to get the maximum value for your home, within YOUR time frame. Here are just some of the things that I will do to market and sell your home: 

- Buyers want to buy your home for as little as possible! Through detailed comparisons between your home and recently sold homes, and other properties currently on the Clearlake, Lake County and Kelseyville market, together we can determine what your home is really worth in today's market. In the industry this is called a Comparative Market Analysis or CMA. I will do this for you, for free. 

- Buyers have their own timelines, which might not be yours! I make sure they don't waste your time by qualifying them as to their real ability to afford your home. 

- More buyers interested in your Clearlake, Lake County and Kelseyville home means more money in your pocket when it is sold. My extensive marketing of your home assures you of maximum value. For example, this web site will market your property all across the web. It will appear on Yahoo Real Estate, Microsoft MSN HomeAdvisor, and other top national sites. I can place your home on my web site within a few minutes time! 

- When we begin marketing your home, I will immediately notify all the buyers that I am helping find their ideal home. I'll also notify all the real estate agents in this area that I work with, who quickly tell their homebuyers. It is a powerful way to jump-start the sale of your home! 

- You and a member of my team or I will walk through your home together. I will advise you how to present your property to maximize its selling price. Some improvements are worth it, and some are not! Be careful. 

- Contracts are complicated, and intimidating. You don't want to go to a closing with some doubts. You will have the full benefit of my Clearlake, Lake County and Kelseyville real estate experience and knowledge for a smooth and successful closing. I recommend that you do not sign on any dotted lines without asking me first. 

- I will make sure you conform to any and all California statutory disclosure requirements. I will also inform you of any inspections that you should consider having done ahead of time to smooth the negotiating process with buyers, and to ensure a successful escrow and closing. 

You pay no up front costs for my services! So you can bet that I will work hard to get your home sold, for as much as this market will possibly bear. I will also work within your time frame and your needs. For example, sometimes it can be hard to sell and move out of your current home, and buy and move into a new home, all at the same time! I can help smooth this out. 

Call or email me. Ask for a free In-Home Presentation. I will come to your Clearlake, Lake County and Kelseyville home or office, and present you a plan that details exactly how I will market your home. There is absolutely no obligation so don't let this opportunity pass. It is part of my job as a top real estate agent to offer you this service. 

Ask me ANY question about selling your home or property. Or request my FREE in-home presentation of how I would market your property in Clearlake, Lake County and Kelseyville! There's no obligation, and I promise to get back to you quickly... 

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Real Estate Tips
Pricing >If the Price Is Not Right

A real estate agent has shown you a house that you like a lot. There is only one problem--the price seems too high. In a situation like this, you can still make an offer that you feel is appropriate.

The real estate agent cannot tell you how much to offer, but he or she can give you information about the selling prices of similar homes in the area. The agent will present your offer to the sellers. They have three choices--they can accept, reject, or counter your offer.

If the house is a new listing, or if your offer is very low, they may decide to hold out for something better. Sellers frequently build a little negotiating room into their asking price. Prices that are not negotiable at the beginning of a listing period may become flexible as time goes on. If you want to test the sellers' flexibility, make them an offer.

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Real Estate Trivia
Q 
What real estate board game became the best-selling game in America just one year after it was created?

A 
Charles B. Darrow invented Monopoly in 1934, to cheer himself up while unemployed during the Great Depression. Monopoly is now the most popular board game in the world and has sold over 200 million copies.
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Shelly Reed, REALTOR®, real estate agent and broker for Clearlake, Lake County and Kelseyville, California home listings, property and land for sale - NUMBER1EXPERT(tm)

Shelly Reed
Century 21 Cross Roads

9960 Highway 53
Lower Lake, CA 95457
707-994-7100
Fax: 707-994-5879
Office: 707-303-5882
shellyreed@century21.com

Born in Kentucky with southern hospitality and family at the heart of who she is, Shelly pours herself into whatever she sets her mind to do. She is a city girl that grew up in the East Bay of San Francisco. With encouragement from her parents to develop her love for people and energy for life, she attended modeling finishing school and public speaking classes, all the while winning many awards in competition for Creative Young Authors. Coupled with her academic skills she is an outgoing, honest and sincere person. She has an incredible ability to organize and motivate with her humorous energetic personality. With the loving support of her husband, Rich Reed, they relocated to Lake County ten years ago in order for them to pursue their goals. With Her strong background in Insurance and Sales, Shelly went on to become one of Lake County�s TOP Realtors. Starting out in 2003 with a small local brokerage CPS Country Air and then moving up to join the C-21 Alliance Team in 2009. She continues to grow and strives to achieve the highest standard of service in the industry. Shelly loves the real estate business and her clients love her! She believes that in a smaller area like Lake County your reputation is everything! Shelly cares about her clients and their needs. She brings a REAL Approach to REAL ESTATE.... I am proud to be a REALTOR with Century 21 Cross Roads. DRE #01451243

CRS Equal Housing MLS REALTOR RELO


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